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Licensing Articles

Welcome to our articles section, providing information of relevance for the Licensing Industry. If you would like to submit an article please email us through our Contact Us page.

Promotional opportunities for your licence(Posted: 06-05-2010)

By Richard Pink

A tailored training programme that won’t cost you a penny!

If you are the owner of a licence, or a licensing agent, then you are no doubt constantly on the lookout for ways to drive additional value out of your licence. One of the most effective ways to do this is through promotions and marketing activity. Linking your licence up to a another high profile brand is one of the best ways there is to drive awareness, and at the same time there is a good chance that the partner will be prepared to pay you a fee for the use of your licence.

But where do you start, and how do you find a partner?

Training is available that will help you understand the whole arena of promotions and how you can bring your licence to the attention of the right people and develop a promotional campaign that will certainly raise the awareness of your licence, but may even help you to drive revenue too.

A day’s tailored training can be provided to you completely free as Pink Key Consulting is a training provider that has been approved by the ‘Train to Gain’ scheme who are willing to fund this training subject to a few simple criteria. 

Contact Richard Pink on 01279 505455( Office )  /  07859 362323 ( Mobile) or richard@pinkkey.co.uk to discuss how a training course can be provided to meet your particular need at no cost to you.

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