Jessie Steele appoints Jewel Branding & Licensing as worldwide agent
Atlanta, GA - January, 2010
Jewel Branding & Licensing is pleased to announce that they are now representing Jessie Steele to extend their brand throughout fashionable homes around the world. Jessie Steele is known for re-inventing the hostess apron with flattering cuts and vintage inspired original fabric patterns. Jewel will be extending Jessie Steele’s unique design sense and colorful patterns outside of the kitchen into home décor, bedding, stationery, and apparel.
Jessie Steele's 20Th Century inspired, hostess and kitchen aprons prove true the old adage that beauty and style are timeless. Influenced by the romantic visions of a bygone era, and designed in vibrant colors, original prints and updated flirty, figure flattering shapes, Jessie Steele confirms that aprons can make the perfect fashion accessory in or out of the kitchen.
Founded by mother and daughter team, Helena and Claire Steele in Fall 2001, the Jessie Steele brand is sold in over 3000 stores and over 20 countries, appeared on such hit television shows as Oprah , Desperate Housewives and 30Rock, and has been featured in numerous national leading magazines and newspapers.
The Jessie Steele brand brings a strong retail performance, great design and a fresh color palette to licensees looking for a brand to make a statement with the modern consumer.
About Jewel Branding & Licensing
Jewel Branding & Licensing is a full-service brand management and licensing company based in Atlanta, GA. Jewel Branding & Licensing represents several art and fashion based brands including Izak Zenou, Simon & Kabuki and Rachael Hale.
Contact: Julie Newman, President, 404-303-1872 or julie@jewelbranding.com
Julie R. Newman
